One incident. Your team informed, your customers informed.
Declare it, or let a monitor raise it — then everything follows: the right people are alerted, the status page updates, and customer tickets link straight to it.
Built for teams where whoever's on call is also the one answering tickets. The incident is the status update.
API latency elevated for some customers
InvestigatingTimeline
We're seeing elevated API latency for some customers and are looking into it. We'll post an update here as we learn more.
Priya
Looks correlated with this morning's deploy — pulling the slow-query logs now.
Sam
One incident record. Everyone's already looking at it.
Something looks off, someone flags it in Slack, and the status page is the one place nobody's updated. StayUpfront gives you one incident record instead: raise it once, and your team and customers stay in sync.
From a failed check to a fixed incident.
A confirmed failure opens the incident for you — then the alert, the status page, and the timeline move together.
One incident, from the check that failed to the all-clear your customers see.
Alerts escalate until someone acknowledges, then stop. Acknowledge from the alert email, from Slack, or in the app.
Set the severity. Your status page already knows.
Severity is yours to set internally — and it decides, automatically, what your customers see.
The ticket that reported it, right there on the incident.
Incidents and tickets link both ways: the incident lists the tickets raised about it, and each ticket shows the active incident.
Linked tickets
Dashboard slow to load this afternoon
Getting timeouts on the API since ~2pm
On-call, for when you grow into it.
You don't need a rotation — a founder and one engineer can run incidents with every alert going to both. Schedules, overrides and cover gaps are here when you grow into them.
Slack, both ways.
Incident updates post to one Slack thread, replies flow back, and you can acknowledge right there in the channel.
You'll know if this is you.
You're a founder and one engineer. Whoever notices the site's slow is also the one fixing it, and the one telling customers. Here that's one workflow.
You're a small team running a patchwork of tools. Here the monitor opens the incident, the incident updates the status page, and the ticket sits in the sidebar. One workspace, one bill.
Either way: incident management sized for the team you actually have.
Set it up before you need it. Get in early.
StayUpfront is nearly ready, and I'm bringing in founding customers first, a small group at a time — founding-customer pricing, a real say in what's built, and an onboarding call with me.
Drop your emailDirect email from Rob when your slot's ready. No drip sequence.